Qualified leads. Not cold enquiries.
MachineryMatch connects you with buyers who have already been matched to the type of machinery you sell. Every introduction comes with land size, terrain type, budget and contact details — so you can have a real conversation from the first call.
How the partnership works
You tell us what you stock
We register the machinery types you carry and the geographic area you cover. You only receive introductions that match your inventory and location.
A buyer completes the matcher
A homeowner answers five questions on MachineryMatch. Our engine recommends the right machinery type and, if they want to take the next step, they submit a connection request.
We send you the introduction
You receive the buyer's name, contact details, postcode, matched machinery type, land size and budget. You make contact directly — no platform to log in to, no managed chat.
You close the sale
The relationship is yours from the first contact. We charge a modest introduction fee only when a sale is confirmed — no upfront costs, no monthly subscription.
Why dealers choose MachineryMatch
Buyers arrive informed
Every buyer has read our independent buying guide for their matched machinery type before they contact you. They understand the product category, the price range and what to look for. Conversations start at a higher level.
No competing quotes
We don't send the same buyer to multiple dealers. When we introduce a buyer to you, they're not simultaneously receiving introductions from your competitors.
Pay on results
There are no upfront fees and no monthly retainer. We charge a fixed introduction fee only when a sale is confirmed. If we don't deliver a sale, you don't pay.
Independent positioning
MachineryMatch is not affiliated with any manufacturer. Our recommendations are based on the buyer's needs, not on brand relationships. Buyers trust our recommendations because we have no commercial interest in which brand they choose.
Register your interest
Tell us about your dealership and we'll be in touch to discuss how the partnership works and whether it's a good fit.
Common questions
How much does it cost?
There are no upfront fees and no monthly subscription. We charge a fixed introduction fee only when a sale is confirmed. The fee is agreed with you before we send any introductions.
How many leads can I expect?
Volume depends on your location, the machinery types you stock and the time of year. We'll give you an honest estimate based on current traffic in your area before you commit to anything.
Do I need to be an authorised dealer?
Yes. We only work with established, authorised dealers who can provide proper after-sales support, servicing and parts. This is important to us because our reputation with buyers depends on the quality of the dealers we introduce them to.
What machinery types do you cover?
Currently: walk-behind mowers, ride-on mowers, garden tractors, zero-turn mowers and out-front mowers. We're expanding to cover additional categories including robotic mowers, compact tractors and grounds maintenance equipment.